When trying to craft your site on the web site, which is valuable for network users and ensure that it will be noticed in the search results, make sure a lot of different views on how best to approach you. Some of the advice given to you on search engine optimization (SEO), it will be useful, some are discussed, and some may prove to be an absolute bed.
As a leading search engine in the world, when optimizing a site, it is certainly, at least to some extent, Google. So when Google council hand, what makes a good SEO, it's probably a good idea to listen.
In the last post the video on the official Google Webmaster blog Central, throwing engine development programs, technical lead, Maile Ohye, a little light on some common mistakes that webmasters do SEO for their experiments.
Stood out from the crowd
The first and perhaps most serious error, says that this is not a "value proposition", which is a key element of your website or company that differentiates you from competitors and add value for customers. This seems to be a common point of sense, but they say nothing of common sense. There is no point in climbing to the top pages of search results an engine only to discover you have nothing to say. An Ohye points as possible in the mind of a value proposition that will help clarify the direction you should take with SEO.
Natural SEO
She also emphasizes the natural and seamless approach to SEO, what is more important for the parties to be done in the past few years. For example, it encourages webmasters to: "... to prevent the hack do instead of exploring new features and best practices that can facilitate the development." Ohye also warned against getting "caught in the trends SEO" and says that webmasters should spend "less time obsessed with the latest gimmick to strengthen their positions and instead concentrate on core tasks and activities that bring visitors to date."